Entries by Matt Hayes

Tag of the week – Dustin 1-2-1 Personalization

Dustin, a Nordics retailer and a fantastic member of the Kickdynamic family are turning heads throughout the ecommerce world with their truly 1-2-1 personalized email. Dustin are now providing truly advanced personalization and have fully automated their build process to deliver 1-2-1 product recommendations tailored to specific browse behaviors, and product preference.   Dustin connect a live API and […]

Content Feeds- The Hot Topic of 2017

There are two hot topics going down in the KD office; one – the disaster that is Lent, and two, the brilliance that is content feed connection. Firstly, let’s tackle Lent… The nemesis ‘Lent’ has made quick work of the Kickdynamic office this year… all remaining Hobnobs have been swept away never to return, the […]

Three mobile personalised image

Three use a personalised image with a twist in their email. The first letter of the recipient’s name determines headline: Matt’s Mail, Jordan’s Journal & Andrew’s Alert. The alliteration and bold design make this our tag of the week. The personalised image features two personalisation areas: first name and date. Here is Tag examples:   […]

ASDA Currency Tag

The ASDA Money site features the latest travel rates offered by ASDA at the point in time that you visit the site. This is powered by an external feed that automatically displays the latest currency rate. With the latest rates showcased on the site, ASDA wanted to display the same rates, live, at every email […]

What’s new – Yay!

What is coming in March? Every month (or so) we push the latest version of the OpenTime marketing platform live to our customers. So what’s new? and what’s coming in March? Templates for Personalized images, Timers and Content Automation Kickdynamic customers are using more and more of our template functionality to create their own Personalized […]

Net-A-Porter time-zone specific countdown timers

To drive engagement, and to promote the end of their sale, Net-A-Porter.com implemented time-zone specific countdown timers across multiple campaigns. Opting for a subtler approach to countdown timers, rather than including a timer in the header, the timers were positioned in the email footer next to their understated sale messaging. The simplistic, elegant design was […]

We’re hiring!

We’re looking to hire an exceptional Market Development Manager to focus on lead generation and business development. Interested in spreading the word about the Kickdynamic platform and helping brands personalize and automate their email content? Then read on: About you: You are independent and curious You are great a building relationship with customers You love technology […]