In a year where consumers are relying on ecommerce more than ever before, and digital transformations are progressing faster than ever, brands need their emails to work harder and be the best digital shop front. With potential hesitancy around in store shopping over Black Friday weekend, it’s imperative that any emails you send in the lead up to, and over the period, are up to date, engaging and as strong as can be.
You need to be eliminating friction, standing out of the inbox and knocking the socks off the competition. The strategies in our Black Friday guide are proven to drive clicks, conversion and revenue. Download now: