Customer Success & Case Studies.
The latest case studies and customer success stories available for download.
SPOTLIGHT: PrettyLittleThing added User Generated Content (UGC) in BAU emails, which drove an uplift in clicks of up to 30% across the globe. They also automated their birthday emails using only one HTML.
SPOTLIGHT: Best Live Emails 2020 a specially curated collection of our favourite live emails our customers sent in 2020. Featuring leading brands across many industries, all with one thing in common – Live Content.
SPOTLIGHT: Best of Birthday. Find out how Topshop Topman and bulk™️ have redesigned their birthday emails to drive significant increases in just about every metric there is! Topman easily achieved 76% increase in orders with these quick, easy ideas.
SPOTLIGHT: kate spade new york use click-based profiling to personalize their automated new arrivals email. Combining CRM data and product automation they have achieved 36% increase in CTR and 50% increase in conversion!
Retail & Fashion.
T.M. Lewin use Kickdynamic’s social signals to increase email engagement resulting in a 30% increase in AOV.
Discover how Mobiles.co.uk have transformed their retention programme and achieved a 44% increase in mobile sales!
bulk™️ have implemented open time email content to elevate content and to achieve their personalization and automation goals.
Find out how PrettyLittleThing increased email revenue by 34% by making email content more relevant for recipients.
Discover how Mobiles.co.uk have transformed their retention programme and achieved a 44% increase in mobile sales!
Ted Baker used countdown timers to show their customers how long was left for delivery in time for Christmas.
PrettyLittleThing introduce live social signals in the inbox and a generate 17% increase in revenue.
Boohoo displayed 6 offers over 6 hours. Each hour the deal automatically switched to the next one.
Ted Baker use timed images to update email to feature the latest deal. Multiple email versions from 1 HTML & lots of re-opens!
T.M. Lewin use subtle timers in email and connect the email channel to store using nearest store maps & directions.
Live 1-2-1 product recommendations in email – hundreds of thousands of email versions from 1 HTML.
New Look use nearest store maps to direct email openers to their nearest store to connect online and offline channels.
iClothing change email content 8 times over the Black Friday weekend to feature the latest deal at every open.
ASOS combine weather and name personalization for a weather-relevant email and a fun customer experience.
PrettyLittleThing use Kickdynamic to overcome a business challenge: showing the deals on site live in email.
Holland & Barrett click behaviour to send a targeted follow-up email containing latest products from category of click.
Using CRM data, each recipient opened an email with books that were relevant to them based on The Book People’s data science.
CurrysPCWorld enhance product content in email with advanced visibility rules driven by product data.
Pond Planet introduces live content across their emails to achieve a 61% increase in CTR & 14.5% increase in conversion.
Using CRM data, each recipient opened an email with books that were relevant to them based on The Book People’s data science.
ASDA automated their daily alert emails using Kickdynamic and saved a massive amount of time (2 days every week!).
ASDA’s Halloween email got spookier as Halloween got closer! A wickedly wonderful example of timed imagery.
A detailed look into the extensive live content ASDA have implemented in their email marketing campaigns.
Travel & Leisure.
A world class pre-travel email with tonnes of personalization embedded in advanced kinetic code for an experience like no other.
icelolly.com finally achieve browse re-targeting emails resulting in a 45% increase in conversion.
SVAM bring live mountain conditions, lift status’ and social content into email to give skiers all the latest mountain information.
Automated deals with live pricing streamlines email build, increases engagement and generates more holiday bookings.
BlueSeaHolidays achieve 133% increase in unique CTR & increased email sales from implementing live API-powered deals.
icelolly.com introduce a personalized welcome email based on holiday type preference and drive revenue by almost 50%.
The best of the rest.
Listen to Tyrel Smythe and Tsahy Zack Lasry of The Stars Group talk all things live odds & Sportsbook email marketing.
To launch their new app, MBNA used device targeting to display the correct app download button for the device used to view the email.
The Washington Post used their breaking news API + Kickdynamic to deliver live coverage of key events in the inbox.